Skinny Joey's Cheesesteaks: South Philly's Most Legendary Spot at 3020 S. Broad Street
Skinny Joey's Cheesesteaks — located at 3020 S. Broad Street, Philadelphia, PA — is more than a restaurant. It's a South Philly institution built on loyalty, legacy, and the best cheesesteak in the city.
The Story Behind the Spot
When Skinny Joey Merlino opened the doors at 3020 S. Broad on March 29, 2025, South Philly showed up in a big way. The grand opening drew hundreds of loyal fans, neighbors, and regulars who had been waiting for this moment. Since then, Skinny Joey's Cheesesteaks has become the go-to destination for anyone who wants a real Philadelphia cheesesteak made the South Philly way.
The brand's motto says it all: "You invented it. We perfected it."
Where to Find Skinny Joey's Cheesesteaks
- Flagship: 3020 S. Broad Street, Philadelphia, PA (South Philly)
- Wildwood, NJ — bringing South Philly flavor to the Jersey Shore
- Boothwyn, PA — serving Delaware County with the same legendary quality
The flagship location also features a beer garden, making it one of South Philly's most complete dining and gathering experiences on South Broad.
The Official Skinny Joey's Merch Store
Can't make it to South Philly? You can still rep the brand. Our official merchandise store ships nationwide and internationally. The collection includes:
- Graphic tees, hoodies, and jerseys
- Embroidered snapbacks, flat bills, and dad caps
- Premium acrylic wall art featuring Skinny Joey Merlino
- Mugs, stickers, phone cases, and more
Every item ships directly to your door. Shop the full collection here.
Follow the Brand
Stay up on new drops, restaurant news, and Skinny Joey updates by following Skinny Joey's Cheesesteaks on Facebook and Instagram. New merchandise releases happen regularly — and if you know, you know.
We Can Go Anywhere.